Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Material type: TextPublication details: Boston : Pearson Education, c2011Edition: 7th Global edDescription: 648p : illISBN: 9780136118749 (pbk); 9780273756064 (pbk)Subject(s): Service industries -- Marketing | Customer servicesItem type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Books | Main Library Open shelves collection | HD 9980.5 LOV (Browse shelf (Opens below)) | Available | BK0021701 | ||
Books | Main Library Open shelves collection | HD 9980.5 LOV (Browse shelf (Opens below)) | c.7 | Available | BK0036178 | |
Books | Main Library Open shelves collection | HD 9980.5 LOV (Browse shelf (Opens below)) | c. 2 | Available | BK0022658 | |
Books | Main Library Items still being attended to before going into the library. | HD 9980.5 LOV (Browse shelf (Opens below)) | c. 3 | Not For Loan | BK0023280 | |
Books | Main Library Open shelves collection | HD 9980.5 LOV (Browse shelf (Opens below)) | c. 4 | Available | BK0025157 | |
Books | Main Library Open shelves collection | HD 9980.5 LOV (Browse shelf (Opens below)) | c. 5 | Available | BK0028892 | |
Books | Main Library Open shelves collection | HD 9980.5 LOV (Browse shelf (Opens below)) | c. 6 | Available | BK0028921 |
Authorised adaptation from the United States edition, entitled Services Marketing: People, Technology, Strategy, 7th edition, ISBN 978-013-61-0721 by Christopher Lovelock and Jochen Wirtz, published by Pearson Education, publishing as Prentice Hall, 2011.
Includes bibliographies.
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