Your search returned 133 results.

1.
Marketing planning for services / Malcom McDonald and Adrian Payne.

by McDonald, Malcolm | Payne, Adrian.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, 1996Availability: Items available for loan: Main LibraryCall number: HD 9980.5 MCD (1).

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2.
Services marketing. / K. Rama Mohana Rao.

by Rao, K. Rama Mohana.

Material type: Text Text Publication details: Patparganj, Delhi : Pearson Education, 2005Availability: Items available for loan: Main LibraryCall number: HD 9980.5 RAO (2).

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3.
Service operations management : strategy, design and delivery / Christine Hope and Alan Muhlemann.

by Hope, Christine | Muhlemann, Alan.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England : Financial Times/ Prentice Hall, 1997Availability: Items available for loan: Main LibraryCall number: HD 9980.5 HOP (1).

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4.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie | Bitner, Mary Jo.

Edition: 3rd. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Tata McGraw-Hill, c2003Availability: Items available for loan: Main LibraryCall number: HD 9980.5 ZEI (2).

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5.
Services marketing : operation, management and strategy / Kenneth E. Clow, Ph.D., University of Louisiana David L. Kurtz, PhD., University of Arkansas

by Clow, Kenneth E | Kurtz, David L.

Edition: Second EditionMaterial type: Text Text; Format: print ; Literary form: Not fiction New Delhi : Biztantra, 2003Availability: Items available for loan: Main LibraryCall number: HD 9980.5 CLO (3).

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6.
Services marketing management / Peter Mudie and Angela Pirrie.

by Mudie, Peter | Angela Pirrie.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Armsterdam : Butterworth-Heinemann, 2006Availability: Items available for loan: Main LibraryCall number: HD 9980.5 MUD (2).

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7.
Services marketing : the Indian perspective: text and readings / Ravi Shanker.

by Shanker, Ravi.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Excel Books, 2002Availability: Items available for loan: Main LibraryCall number: HD 9987.153 SHA (2).

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8.
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Services marketing. / N.C. Jain, Saakshi.

by Jain, N.C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : A.I.T.B.S, c2009Availability: Items available for loan: Main LibraryCall number: HD 9980.5 JAI (1).

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9.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

by Lovelock, Christopher H | Wirtz, Jochen.

Edition: 7th Global ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Pearson Education, c2011Availability: Items available for loan: Main LibraryCall number: HD 9980.5 LOV (6). Items available for reference: Main Library Not For LoanCall number: HD 9980.5 LOV (1).

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10.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chattterjee.

by Lovelock, Christopher H | Wirtz, Jochen.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Chennai : Prentice Hall, 2010Availability: Items available for loan: Main LibraryCall number: HD 9980.5 LOV (1).

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11.
International trade in services : new trends and opportunities for developing countries / Olivier Cattaneo... [ et al.] (eds)

by Cattaneo, O | Engman, Michael | Saez, Sebastian | Stern, Robert M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Washington, DC : The World Bank, c2010Availability: Items available for loan: Main LibraryCall number: HD 9989 INT (1).

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12.
Services marketing management / Peter Mudie and Angela Pirrie.

by Mudie, Peter | Angela Pirrie.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Burlington, MA : Butterworth-Heinemann, c2006Availability: Items available for loan: Main LibraryCall number: HD 9980.5 MUD (1).

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13.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie A | Bitner, Mary Jo.

Edition: 3rd. ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Main LibraryCall number: HD 9980.5 ZEI (1).

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14.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill, c2009Availability: Items available for loan: Main LibraryCall number: HD 9980.5 ZEI (3).

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15.
Services marketing : concepts, strategies and cases / K. Douglas Hoffman, John E.G. Bateson, Emma H. Wood, Alexandra K. Kenyon.

by Hoffman, K. Douglas | Bateson, John E. G | Wood, Emma H | Kenyon, Alexandra K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Andover, Hampshire : Cengage Learning, c2009Availability: Items available for loan: Main LibraryCall number: HD 9980.5 SER (3).

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16.
Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John.

by Fisk, Raymond P | Grove, Stephen J. (Stephen John), 1950- | John, Joby, 1957-.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Houghton Mifflin, c2008Availability: Items available for loan: Main LibraryCall number: HD 9980.5 FIS (2).

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17.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2013Availability: Items available for loan: Main LibraryCall number: HD 9980.5 ZEI (2).

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18.
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Tentative first steps [electronic resource] : an assessment of the Uruguay Round agreement on services / Bernard Hoekman.

by Hoekman, Bernard M, 1959-.

Series: Policy research working papers ; 1455. | World Bank e-LibraryMaterial type: Text Text; Format: print available online remote; Literary form: Not fiction Publication details: Washington, DC : World Bank, Europe and Central Asia, and Middle East and North Africa Technical Dept., Finance and Private Sector Development Team, [1995]Online access: Click here to access online Availability: No items available :

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19.
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Protection and trade in services [electronic resource] : a survey / Bernard Hoekman and Carlos A. Primo Braga.

by Hoekman, Bernard M, 1959- | Braga, Carlos Alberto Primo, 1954- | World Bank. International Trade Division.

Series: Policy research working papers ; 1747. | World Bank e-LibraryMaterial type: Text Text; Format: print available online remote; Literary form: Not fiction Publication details: Washington, DC : World Bank, International Economics Dept., International Trade Division, [1997]Online access: Click here to access online Availability: No items available :

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20.
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Foreign direct investment in services and the domestic market for expertise [electronic resource] / James Markusen, Thomas F. Rutherford, David Tarr.

by Markusen, James R, 1948- | Rutherford, Thomas Fox | Tarr, David G | World Bank. Development Research Group. Trade.

Series: Policy research working papers ; 2413. | World Bank e-LibraryMaterial type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: Washington, DC : World Bank, Development Research Group, Trade, [2000]Online access: Click here to access online Availability: No items available :

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