Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary Warnaby.

By: Baron, SteveContributor(s): Conway, Tony | Warnaby, GaryMaterial type: TextTextSeries: Advanced Marketing SeriesPublication details: Los Angeles : Sage, 2010Description: 202 p. : illISBN: 9781412931229 (pbk)Subject(s): Relationship marketing | Marketing -- Management
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