Power Play : Sport, the Media and Popular Culture.

By: Boyle, RaymondContributor(s): Haynes, RichardMaterial type: TextTextPublisher: Edinburgh : Edinburgh University Press, 2009Copyright date: ©2009Edition: 2nd edDescription: 1 online resource (265 pages)Content type: text Media type: computer Carrier type: online resourceISBN: 9780748635948Subject(s): Mass media -- Social aspects -- Great Britain | Mass media and sports -- Great Britain | Sports -- Social aspects -- Great Britain | Sports and state -- Great BritainGenre/Form: Electronic books.Additional physical formats: Print version:: Power Play : Sport, the Media and Popular CultureDDC classification: 306.483 LOC classification: GV742 -- .B69 2009ebOnline resources: Click to View
Contents:
Intro -- Copyright -- Contents -- Preface -- Acknowledgements -- Chapter 1 Sport, the Media and Popular Culture -- Chapter 2 All Our Yesterdays: A History of Media Sport -- Chapter 3 A Sporting Triangle: Television, Sport and Sponsorship -- Chapter 4 Power Game: Why Sport Matters to Television -- Chapter 5 Who Wants to be a Millionaire? Media Sport and Stardom -- Chapter 6The Race Game: Media Sport, Race and Ethnicity -- Chapter 7 Playing the Game: Media Sport and Gender -- Chapter 8 Games Across Frontiers: Mediated Sport and National Identity -- Chapter 9 The Sports Pages: Journalism and Sport -- Chapter 10 Consuming Sport: Fans, Fandom and the Audience -- Chapter 11 Conclusion: Sport in the Digital Age -- Bibliography -- Index.
Summary: A new study of the link between three key obsessions of the 20th century: the media, sport and popular culture.
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Intro -- Copyright -- Contents -- Preface -- Acknowledgements -- Chapter 1 Sport, the Media and Popular Culture -- Chapter 2 All Our Yesterdays: A History of Media Sport -- Chapter 3 A Sporting Triangle: Television, Sport and Sponsorship -- Chapter 4 Power Game: Why Sport Matters to Television -- Chapter 5 Who Wants to be a Millionaire? Media Sport and Stardom -- Chapter 6The Race Game: Media Sport, Race and Ethnicity -- Chapter 7 Playing the Game: Media Sport and Gender -- Chapter 8 Games Across Frontiers: Mediated Sport and National Identity -- Chapter 9 The Sports Pages: Journalism and Sport -- Chapter 10 Consuming Sport: Fans, Fandom and the Audience -- Chapter 11 Conclusion: Sport in the Digital Age -- Bibliography -- Index.

A new study of the link between three key obsessions of the 20th century: the media, sport and popular culture.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2018. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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