Marketing / William M. Pride, O.C. Ferrell.
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TextPublication details: Boston : Houghton Mifflin Co, 2008Edition: 14th edDescription: 1 v. (various pagings) : ill ; cmISBN: 9780618799701 (hbk. : library ed.)Subject(s): Marketing
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Main Library Open shelves collection | HF 5415 PRI (Browse shelf (Opens below)) | Available | BK0020675 | ||
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Main Library Open shelves collection | HF 5415 PRI (Browse shelf (Opens below)) | c.2 | Available | BK0020738 |
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| HF 5415 PRI Principles of marketing / | HF 5415 PRI Principles of marketing / | HF 5415 PRI Marketing / | HF 5415 PRI Marketing / | HF 5415 PRI Foundations of marketing / | HF 5415 PRI Foundations of marketing / | HF 5415 RAN Marketing strategies. : |
Rev. ed. of: Marketing : concepts and strategies. 2006.
Includes bibliographical references and indexes.
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