Global marketing management / (Record no. 13459)

000 -LEADER
fixed length control field 00664cam a22002172 4500
001 - CONTROL NUMBER
control field 0000015729
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151103142319.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100524s xxa b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788177580082 (pbk) :
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
9 (RLIN) 17420
245 10 - TITLE STATEMENT
Title Global marketing management /
Statement of responsibility, etc Warren J. Keegan.
250 ## - EDITION STATEMENT
Edition statement 7th. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Dorling Kindersley,
Date of publication, distribution, etc c2002.
300 ## - PHYSICAL DESCRIPTION
Extent 6432p. :
Other physical details ill.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Pearson Education International Series in Marketing
9 (RLIN) 17421
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision management.
9 (RLIN) 9395
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter 100524
942 00 - ADDED ENTRY ELEMENTS (KOHA)
Classification part 5415.13
Item part KEE
Call number prefix HF
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
          Main Library Main Library Open shelves collection 08/25/2015 2010/435 4 HF 5415.13 KEE BK0019334 06/09/2020 06/03/2020 08/25/2015 Books

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