Jobber, David.
Selling and sales management / David Jobber and Geoff Lancaster. David Jobber and Geoff Lancaster. - 8th ed. - Harlow, England : Prentice Hall, 2009. - 546p. : ill.
Includes bibliographies.
9780273720652 (pbk) :
Sales management.
Selling.
Marketing--Management.
Selling and sales management / David Jobber and Geoff Lancaster. David Jobber and Geoff Lancaster. - 8th ed. - Harlow, England : Prentice Hall, 2009. - 546p. : ill.
Includes bibliographies.
9780273720652 (pbk) :
Sales management.
Selling.
Marketing--Management.