Ace, Cathy.
Successful marketing communications : a practical guide to planning and implementation / Cathy Ace. Cathy Ace. - Oxford : Butterworth-Heinemann, 2001. - 210p. : ill.
Published in association with the Chartered Institute of Marketing.
0750650273 (pbk)
Communication in marketing.
Successful marketing communications : a practical guide to planning and implementation / Cathy Ace. Cathy Ace. - Oxford : Butterworth-Heinemann, 2001. - 210p. : ill.
Published in association with the Chartered Institute of Marketing.
0750650273 (pbk)
Communication in marketing.