000 00619cam a2200217 a 4500
999 _c12836
_d12836
001 0000014841
003 OSt
005 20190527144258.0
008 050929r20062002enkm b a000 0 eng
020 _a1412921201 (pbk)
020 _a9781412921206 (pbk)
245 0 0 _aHandbook of marketing /
_cedited by Barton Weitz and Robin Wensley.
260 _aLondon :
_bSAGE,
_c2002.
300 _a582p. :
_bill.
504 _aIncludes bibliographies.
650 0 _aMarketing.
_9621
700 1 _aWeitz, Barton A.
_917084
700 1 _aWensley, Robin,
_d1944-.
_917085
908 _a091006
942 0 0 _h5415
_iHAN
_kHF
_2lcc
_cBK