Financial services marketing : an international guide to principles and practice / Christine T. Ennew and Nigel Waite.

By: Ennew, Christine TContributor(s): Waite, NigelMaterial type: TextTextPublication details: Oxon : Routledge, c2013Edition: 2nd edDescription: 494 p : illISBN: 9780415521680 (pbk)Subject(s): Financial services industry -- Marketing | Marketing | Bank marketing | Information technology
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Item type Current library Call number Copy number Status Date due Barcode
Books Books Main Library
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HG 173 ENN (Browse shelf (Opens below)) Available BK0036404
Reserve Books Reserve Books Main Library
Reserve collection.
HG 173 ENN (Browse shelf (Opens below)) c. 2 Available BK0036217

Includes bibliographies.

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