TY  - BOOK
AU  - Verbeke,Alain
TI  - International business strategy: rethinking the foundations of global corporate success 
SN  - 9780521681117 (pbk)
PY  - 2009///
CY  - Cambridge
PB  - C.U.P
KW  - International business enterprises
KW  - Management
KW  - Strategic planning
KW  - Marketing
KW  - Competition, International
N1  - Includes bibliography
ER  -