TY  - BOOK
AU  - Madsen,Ole Moth
AU  - Lindgren,Peter
TI  - Market intelligence: the practical way 
SN  - 9781849598491 (pbk)
PY  - 2010///
CY  - Harlow, Essex
PB  - Pearson
KW  - marketing
KW  - decision making
KW  - strategic management
N1  - Includes bibliographies
ER  -