TY  - BOOK
AU  - Laudon,Kenneth C.
AU  - Traver,Carol Guercio
TI  - E-Commerce: business, technology, society. 
SN  - 9780138018818 (pbk)
PY  - 2012///
CY  - Boston
PB  - Pearson Education
KW  - Electronic commerce
KW  - Internet marketing
KW  - Information technology
N1  - Includes bibliography
ER  -