TY - BOOK AU - Easterly,William AU - Easterly,William AU - Reshef,Ariell AU - Schwenkenberg,Julia TI - The Power of Exports PY - 2009/// CY - Washington, D.C. PB - The World Bank KW - Absolute advantage KW - Access to Markets KW - Airports and Air Services KW - Brand KW - Capital markets KW - Economic Theory and Research KW - Exports KW - Externality KW - Free markets KW - GDP KW - GDP per capita KW - International Economics & Trade KW - International Trade KW - Law and Development KW - Macroeconomics and Economic Growth KW - Market failure KW - Market penetration KW - Marketing KW - Markets and Market Access KW - Price index KW - Price level KW - Productivity KW - Purchasing KW - Sales KW - Substitution KW - Tax Law KW - Total factor productivity KW - Transport KW - Wealth N2 - The authors systematically document remarkably high degrees of concentration in manufacturing exports for a sample of 151 countries over a range of 3,000 products. For every country manufacturing exports are dominated by a few "big hits" which account for most of the export value and where the "hit" includes both finding the right product and finding the right market. Higher export volumes are associated with higher degrees of concentration, after controlling for the number of destinations a country penetrates. This further highlights the importance of big hits. The distribution of exports closely follows a power law, especially in the upper tail. These findings do not support a "picking winners" policy for export development; the power law characterization implies that the chance of picking a winner diminishes exponentially with the degree of success. Moreover, given the size of the economy, developing countries are more exposed to demand shocks than rich ones, which further lowers the benefits from trying to pick winners UR - http://elibrary.worldbank.org/doi/book/10.1596/1813-9450-5081 ER -