Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate - level marketing: an anthology / John M.T Balmer and Stephen A. Greyser.

Contributor(s): Balmer, John M. TMaterial type: TextTextPublication details: London : Routledge, 2003Description: 365p. : illISBN: 041528421X (pbk)Subject(s): Corporations | Corporate image
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Books Books Main Library
Open shelves collection 		HD 2731 REV (Browse shelf (Opens below)) Available BK0006854

Includes bibliographies.

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