Handbook of new product development management / Christoph Loch and Stylianos Kavadias.
Material type: TextPublication details: Amsterdam ; Oxford : Butterworth-Heinemann, c2007Description: 542p. : illISBN: 9780750685528 (hbk); 0750685522 (hbk)Subject(s): New products -- ManagementItem type | Current library | Call number | Status | Date due | Barcode |
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Books | Main Library Open shelves collection | HF 5415.153 LOC (Browse shelf (Opens below)) | Available | BK0030771 |
Includes bibliographies.
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