Strategic marketing for nonprofit organizations / Alan R. Andreasen, Philip Kotler.

By: Andreasen, Alan RContributor(s): Kotler, PhilipMaterial type: TextTextPublication details: New Delhi : PHI, 2009Edition: 7th. edDescription: 504p. : illISBN: 9788120338906 (pbk)Subject(s): Nonprofit organization. -- marketing | Organizations, nonprofit -- economics
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HF 5415 AND (Browse shelf (Opens below)) Available BK0023320

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