Marketing communications : contexts, contents and strategies / Chris Fill.
Material type: TextPublication details: Harlow : Prentice Hall, 1999Edition: 2nd. edDescription: 656p. : illISBN: 0130102296 (pbk)Subject(s): Communication in marketing | Sales promotion | Marketing channelsItem type | Current library | Call number | Status | Date due | Barcode |
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Books | Main Library Reserve collection. | HF 5415.123 FIL (Browse shelf (Opens below)) | Available | BK0018335 |
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Mechanics and statistics : | H 97 DYE Understanding public policy / | HF 5415.123 FIL Marketing communications : | HF 5415.5 PEP Managing customer relationships / | HF 5718 TAY Communication for business : | HG 173 ENN Financial services marketing : |
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