Principles and practice of marketing (Record no. 17911)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00619nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190527144933.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160225b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780077140007 (paperback) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | rda |
| Transcribing agency | rda |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jobber, David |
| 9 (RLIN) | 17083 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles and practice of marketing |
| Statement of responsibility, etc | David Jobber and Fiona Ellis-Chawick |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Seventh Edition |
| 264 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London; |
| -- | Boston; |
| -- | Burr Ridge, IL; |
| -- | Dubuque, IA; |
| -- | Madison, WI; |
| -- | New York; |
| -- | San Francisco; |
| -- | St Louis; |
| -- | Bangkok; |
| -- | Bogota: |
| Name of publisher, distributor, etc | McGraw-Hill, |
| Date of publication, distribution, etc | [Date of publication not identified] |
| 264 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | c2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 885 pages: |
| Other physical details | illustrations |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | The Ultimate Learning Resource |
| 9 (RLIN) | 35867 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographies. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 621 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ellis-Chadwick, Fiona |
| 9 (RLIN) | 28783 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Classification part | 5415 |
| Call number prefix | HF |
| Call number suffix | JOB |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | Open shelves collection | 02/25/2016 | 2014/1245 | 22 | HF 5415 JOB | BK0021481 | 11/29/2018 | 11/22/2018 | 02/25/2016 | Books | ||||||
| Main Library | Main Library | Open shelves collection | 11/28/2018 | 2018/1470 | HF 5415 JOB | BK0044468 | 11/28/2018 | 11/28/2018 | Books | c. 2 | |||||||
| Main Library | Main Library | Open shelves collection | 11/28/2018 | 2018/1471 | HF 5415 JOB | BK0044439 | 11/28/2018 | 11/28/2018 | Books | c. 3 | |||||||
| Main Library | Main Library | Open shelves collection | 11/28/2018 | 2018/1472 | HF 5415 JOB | BK0044363 | 11/28/2018 | 11/28/2018 | Books | c. 4 |