The Chartered Institute of Marketing study text : (Record no. 17225)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00653nam a2200205 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000022120 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180423092120.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150610s xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780751768176 (pbk) |
| 245 ## - TITLE STATEMENT | |
| Title | The Chartered Institute of Marketing study text : |
| Remainder of title | analysis and decision. |
| 264 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London : |
| Name of publisher, distributor, etc | BPP Learning Media, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 242p : |
| Other physical details | ill. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| General subdivision | examinations |
| -- | study guides. |
| 9 (RLIN) | 17098 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Markerting |
| General subdivision | planning |
| -- | examinations |
| -- | study guides. |
| 9 (RLIN) | 17099 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 9 (RLIN) | 621 |
| 710 ## - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | CIM. |
| 9 (RLIN) | 17021 |
| 942 0# - ADDED ENTRY ELEMENTS (KOHA) | |
| Classification part | 5415.12 |
| Item part | CHA |
| Call number prefix | HF |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | Open shelves collection | 08/25/2015 | D2015/354 | HF 5415.12 CHA | BK0035706 | 08/25/2015 | 08/25/2015 | Books |