The Heuristics in Analytics : (Record no. 118542)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 06523nam a22005413i 4500 |
| 001 - CONTROL NUMBER | |
| control field | EBC1629158 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MiAaPQ |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181121172307.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
| fixed length control field | m o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cnu|||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181113s2014 xx o ||||0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118420225 |
| -- | (electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9781118347607 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (MiAaPQ)EBC1629158 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Au-PeEL)EBL1629158 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (CaPaEBR)ebr10837603 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (CaONFJC)MIL573941 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)870586961 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MiAaPQ |
| Language of cataloging | eng |
| Description conventions | rda |
| -- | pn |
| Transcribing agency | MiAaPQ |
| Modifying agency | MiAaPQ |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD30.215 -- .R45 2014eb |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4033 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pinheiro, Carlos Andre Reis. |
| 245 14 - TITLE STATEMENT | |
| Title | The Heuristics in Analytics : |
| Remainder of title | A Practical Perspective of What Influences Our Analytical World. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | John Wiley & Sons, Incorporated, |
| Date of publication, distribution, etc | 2014. |
| 264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | ©2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource (254 pages) |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 490 1# - SERIES STATEMENT | |
| Series statement | Wiley and SAS Business Ser. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Intro -- Heuristics in Analytics: A Practical Perspective of What Influences Our Analytical World -- Copyright -- Contents -- Preface -- Acknowledgments -- About the Authors -- Chapter 1: Introduction -- The Monty Hall Problem -- Evolving Analytics -- The Business Relevance of Analytics -- The Role of Analytics in Innovation -- Innovation in a Changing World -- Summary -- Chapter 2: Unplanned Events, Heuristics, and the Randomness in Our World -- Heuristics Concepts -- Heuristics in Operations -- The Butterfly Effect -- Random Walks -- The Drunkard's Walk -- Probability and Chance -- Summary -- Chapter 3: The Heuristic Approach and Why We Use It -- Heuristics in Computing -- Heuristic Problem-Solving Methods -- Genetic Algorithms: A Formal Heuristic Approach -- Foundation of Genetic Algorithms -- Initialization -- Selection -- Reproduction -- Termination -- Pseudo-Code Algorithm -- Benefits of Genetic Algorithms -- Influences in Competitive Industries -- Genetic Algorithms Solving Business Problems -- Summary -- Chapter 4: The Analytical Approach -- Introduction to Analytical Modeling -- The Competitive-Intelligence Cycle -- Data -- Information -- Knowledge -- Intelligence -- Experience -- Summary -- Chapter 5: Knowledge Applications That Solve Business Problems -- Customer Behavior Segmentation -- Collection Models -- Insolvency Segmentation -- Collection Notice Recovery -- Anticipating Revenue from Collection Actions -- Insolvency Prevention -- Bad-Debt Classification -- Avoiding Taxes -- Fraud-Propensity Models -- New Fraud Detection -- Classifying Fraudulent Usage Behavior -- Summary -- Chapter 6: The Graph Analysis Approach -- Introduction to Graph Analysis -- Graphs Structures, Network Metrics, and Analyses Approaches -- Network Metrics -- Types of Subgraphs -- Summary -- Chapter 7: Graph Analysis Case Studies. |
| 505 8# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Case Study: Identifying Influencers in Telecommunications -- Background in Churn and Sales -- Internal Networks -- Customer Influence -- Customer Influence and Business Event Correlation -- Possible Business Applications and Final Figures in Churn and Sales -- Case Study: Claim Validity Detection in Motor Insurance -- Background in Insurance and Claims -- Network Definition -- Participant Networks -- Group Analysis -- Identifying Outliers -- Final Figures in Claims -- Visualizing for More Insight -- Final Figures in Insurance Exaggeration -- Case Study: Fraud Identification in Mobile Operations -- Background in Telecommunications Fraud -- Social Networks and Fraud -- Community Detection -- Finding the Outliers within Communities -- Rules and Thresholds for Community Outliers -- Fraudster Visualization -- Final Figures in Fraud -- Summary -- Chapter 8: Text Analytics -- Text Analytics in the Competitive-Intelligence Cycle -- Information Revisited -- Knowledge Revisited -- Linguistic Models -- Text-Mining Models -- Intelligence Revisited -- Experience Revisited -- Summary -- Bibliography -- Index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Heuristics in Analytics A Practical Perspective of What Influences Our Analytical World In Heuristics in Analytics, renowned telecommunications experts Carlos Andre Reis Pinheiro and Fiona McNeill describe analytic processes and how they fit into the heuristic world around us. In spite of the strong heuristic characteristics of the analytical processes, Heuristics in Analytics emphasizes the need to have the proper tools to engage analytics and shows how to overcome heuristic characteristics through the use of mathematics and statistics. This straightforward book explores how important it is to properly consider the randomness and the heuristic characteristics in analytics and how crucial analytics are for companies and corporate environments. Drawing from the authors' years of expe­rience, Heuristics in Analytics looks at: Unplanned events, heuristics, and the randomness in our world The analytical approach The competitive intelligence cycle Knowledge applications that solve business problems Customer behavioral segmentation The graph analysis approach Packed with case studies on the entire analytical process using telecom and insurance companies based in Brazil and Ireland, Heuristics in Analytics provides CFOs, chief marketing officers, directors of marketing, and business managers with an insider guide to deploying mathematical and statistical models when performing analytics. |
| 588 ## - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Description based on publisher supplied metadata and other sources. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2018. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business planning -- Statistical methods. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Decision making -- Statistical methods. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Heuristic algorithms. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management -- Statistical methods. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | System analysis. |
| 655 #4 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McNeill, Fiona. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Reis Pinheiro, Carlos Andre. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Display text | Print version: |
| Main entry heading | Pinheiro, Carlos Andre Reis |
| Title | The Heuristics in Analytics : A Practical Perspective of What Influences Our Analytical World |
| Place, publisher, and date of publication | New York : John Wiley & Sons, Incorporated,c2014 |
| International Standard Book Number | 9781118347607 |
| 797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) | |
| Corporate name or jurisdiction name as entry element | ProQuest (Firm) |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Wiley and SAS Business Ser. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://ebookcentral.proquest.com/lib/buse-ebooks/detail.action?docID=1629158">https://ebookcentral.proquest.com/lib/buse-ebooks/detail.action?docID=1629158</a> |
| Public note | Click to View |
No items available.