Wild, John J.

International business : the challenges of globalization / John J. Wild, Kenneth L. Wild. International business : the challenges of globalisation John J. Wild, Kenneth L. Wild. - 6th ed. - Boston : Pearson, 2013. - 480p. ill.

Authorized adaptation from the Global Edition, entitled International business: the challenges of globalization, 6th edition, ISBN: 9780273752578 by John J. Wild and Kenneth L. Wild, published by Pearson Education 2013.

Includes bibliography.

9780273779759 (pbk)


International business enterprises--management.
International trade.

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