Rosenthal, David.
Cases in strategic management / David Rosenthal, Lew G. Brown. David Rosenthal, Lew G. Brown. - Upper Saddle River, NJ : Prentice Hall, c2000. - 610p. : ill.
Includes bibliography.
0130863599 (hbk) :
Marketing--Management.
Cases in strategic management / David Rosenthal, Lew G. Brown. David Rosenthal, Lew G. Brown. - Upper Saddle River, NJ : Prentice Hall, c2000. - 610p. : ill.
Includes bibliography.
0130863599 (hbk) :
Marketing--Management.