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Ivanovic, A.

Dictionary of marketing / A. Ivanovic, P. H. Collin. A. Ivanovic, P. H. Collin. - 2nd ed. - Teddington, UK : Collin, 1996. - 224p.

ISBN: 0948549734 (pbk)

Subjects--Topical Terms:
Marketing --Dictionaries.
Marketing.

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